We do use Google Analytics. We've made this decision to help us understand the search terms and websites that are helping drive traffic to our site and to help understand how people interact with the site when they are here.
We do not use any of the information collected for any other purpose, especially not for marketing purposes. If you come to our website and want to speak to us, you'll have to reach out via our 'Contact Us' form. This form is the only time we'll collect your name and email address and by using it, you can be assured it doesn't mean you automatically get entered into our marketing database or anything like that. All we will use that information for is responding to your query. Unless in the subsequent discussion, you make it clear you are happy to hear from us again, we won't use your contact details again.
We do delete contact requests recieved from the website, but this won't automatically remove the email you sent from email archiving. If you want us to completely remove your emails from our systems, please reach out to us at email@example.com and let us know. Yes, you have to email us for us to remove your emails, but we'll remove that one too. OK - but what is Google Analytics?
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: http://www.google.com/intl/en/policies/privacy/